Job Description
A full stack developer that can build a responsive web app. The main of the web application is to empower small business owners, particularly independently owned retail operations in the U.S. with a data-driven, interactive platform. By offering a user-friendly map-based interface, the platform will provide valuable insights into neighborhood demographics, consumer behavior, and competitive analysis. This will enable small locally owned-retailers in food, health & beauty, cannabis, or custom apparel to make well-informed business decisions regarding marketing strategies, site selection, and expansion plans.
Preferred Technology Stack:
Frontend: React.js or Vue.js for a highly interactive experience.
Backend: Node.js with Express or Django for API and data handling.
Database: PostgreSQL or MongoDB for scalable data storage.
Hosting & Security: AWS, Google Cloud, or Azure with SSL encryption.
Infrastructure Details:
We have a registered domain called Crovos.com that we would like to use for this project
SSL certification, and DDoS protection.
Optimized load times for handling large datasets efficiently.
Key Features:
ZIP Code Lookup
Users can enter a ZIP code and instantly access demographic and lifestyle insights.
Provides data on population size, income levels, age distribution, and key consumer behaviors.
Demographic Breakdown
Detailed reports on population segments, employment status, household size, and purchasing power.
Filters for specific attributes like age range, household income, and occupation sectors.
Lifestyle Segments
Categorizes consumers into lifestyle segments based on spending habits, preferences, and behaviors.
Includes psychographic data to understand potential customers better.
Map Integration
Interactive maps that allow users to visualize ZIP code data geographically.
Color-coded heatmaps to highlight key insights and trends.
Comparison Feature
Users can compare multiple ZIP codes side-by-side to assess market potential.
Identifies similarities and differences in consumer demographics and business viability.
Data Visualization
Dynamic graphs and charts to provide a visually appealing summary of data.
Customizable reports that users can export as PDFs or Excel files.
User Roles:
Admin:
Full access to the database, user management, and system settings.
Business Users:
Can access insights, reports, and comparison tools.
Guest Users:
Limited free-tier access with the option to upgrade for premium features.
Authentication & Security:
Secure login with OAuth
End-to-end encryption for user data and reports.
Role-based access control (RBAC) to limit sensitive data exposure.
Timeline & Milestones
Key Milestones:
MVP Development
Core features including ZIP code lookup, demographic insights, and basic data visualization.
Beta Testing
Collect user feedback and refine the platform.
Official Launch
Marketing campaigns and user onboarding.
Future Enhancements:
AI-powered predictive analytics.
Expansion to additional industries beyond retai
Responsibilities
- By offering a user-friendly map-based interface, the platform will provide valuable insights into neighborhood demographics, consumer behavior, and competitive analysis
- This will enable small locally owned-retailers in food, health & beauty, cannabis, or custom apparel to make well-informed business decisions regarding marketing strategies, site selection, and expansion plans
- Optimized load times for handling large datasets efficiently
- Users can enter a ZIP code and instantly access demographic and lifestyle insights
- Provides data on population size, income levels, age distribution, and key consumer behaviors
- Detailed reports on population segments, employment status, household size, and purchasing power
- Filters for specific attributes like age range, household income, and occupation sectors
- Categorizes consumers into lifestyle segments based on spending habits, preferences, and behaviors
- Includes psychographic data to understand potential customers better
- Interactive maps that allow users to visualize ZIP code data geographically
- Color-coded heatmaps to highlight key insights and trends
- Identifies similarities and differences in consumer demographics and business viability
- Dynamic graphs and charts to provide a visually appealing summary of data
- Customizable reports that users can export as PDFs or Excel files
- Role-based access control (RBAC) to limit sensitive data exposure
- Core features including ZIP code lookup, demographic insights, and basic data visualization
- Collect user feedback and refine the platform
Requirements
- A full stack developer that can build a responsive web app
- Frontend: React.js or Vue.js for a highly interactive experience
- Backend: Node.js with Express or Django for API and data handling
- Database: PostgreSQL or MongoDB for scalable data storage
- SSL certification, and DDoS protection
- Full access to the database, user management, and system settings
- Secure login with OAuth
- End-to-end encryption for user data and reports