Skills:
Python programming, Predictive modeling, Statistical analysis, Data visualization, Machine learning, Customer behavior analysis, Data Science, Customer Analytics,

Data Science: Consumer/Customer Analytics Consultant

Job Location: Bangalore/Hyderabad/Chennai/Noida

Qualifications: BE/ BTech/ ME/ MTech/ MSc Statistics

Years of Experience: 4 to 6 years

Role and Responsibilities: Marketing & Customer Analytics:

Provide processes to measure, manage, and analyze marketing activities.

Offer actionable insights and recommendations to optimize marketing ROI and performance efficiency.

Use Customer Behavior Data For Market Segmentation, Predictive Analytics, Direct Marketing, Site Selection, And Customer Relationship Management. Data Science And Analysis

Apply scientific methods, processes, and systems to extract knowledge or insights from various forms of data (structured and unstructured).

Employ multivariate statistical techniques such as regression, classification, and segmentation to analyze data.

Required Skills And Expertise

Proficiency in programming languages commonly used in data science such as SQL, Python R and Visualization tools like Power BI, Tableau etc

In-depth knowledge of multivariate statistical techniques, including regression, classification, and segmentation.

Ability to analyze and interpret complex data sets.

Expertise in handling structured and unstructured data.

Skilled in SQL querying with data extraction, transformation, and loading (ETL) processes.

Understanding of marketing metrics and the ability to analyze marketing activities.

Experience in providing insights for optimizing marketing strategies and operations.

Ability to work effectively within a team, particularly in interdisciplinary settings.

Experience in managing projects and delivering results within specified timelines.

Strong analytical and problem-solving skills to address complex business and technical challenges.